How social media has become a mainstay in the entertainment industry
By Tristan Weisenbach | May. 7Social media offers a wide variety of platforms and features that create the perfect landscape for individuals in the entertainment industry to market their content. With 67% of teens indicating in a 2022 Pew Research poll that they use TikTok and 62% reporting that they use Instagram (compared to 52% in 2014-15), social media has a lot of opportunities to connect new entertainment releases with broader audiences.
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